Timex x NOAH Waterbury TW2U70500

The Timex x NOAH Waterbury TW2U70500 is an analog timepiece with a 38mm stainless steel case and a white dial featuring the NOAH turtle mascot. NOAH and Timex branding populate the 3:00 and 9:00 marks, while GHOST NETS SUCK! engraving appears on the case back. The band is navy blue 100% recycled polyester, and the watch features a Timex INDIGLO backlight and 50m water resistance. The TW2U70500 is a collaboration between American clothing brand NOAH and American watchmaker Timex, who designed this piece to call attention to the global issue of polluted waterways. Modeled after the Timex Waterbury, the watch uses a band fabricated by We aRe SpinDye, whose dye process for high performance, colorfast polyester reduces water and chemical usage during production. NOAH introduced their turtle mascot on a t-shirt to call attention to non-biodegradable fishing nets that litter the ocean and damage fragile ecosystems. Our experts feel that the best feature of the Timex x NOAH Waterbury TW2U70500 is its eye-catching design that calls attention to the need for action on global sustainability. The Timex x NOAH Waterbury TW2U70500 was released on November 26, 2020, and retailed at $125.